"Linda is simply a world class leader" - Jeffrey Hayzlett, Chairman, C-Suite Network
"Linda’s keynote set the perfect opening for our Franchise Convention." - Liliana Esposito, CCO, Wendy’s
"Linda gave a stellar keynote that made the day!" - Andy Sernovitz, CEO, SocialMedia.org
“Linda simply blew away our Marketing Department. Her incredible insight into how to foster creativity and sell ideas was top rate and her delivery was incredibly engaging. She spoke for 50 minutes but the audience wanted her to stay for another hour. The audience was beyond pleased, thank you so much Linda!” - Dan Kleinman, Senior Vice President Marketing, Deutsch Family Wine & Spirits
“Linda has an amazing ability to captivate an audience from start to finish. Her stories inspire and leave a lasting impression.” - Diane Petras, CTIE, President, The Travel Institute
"Linda is simply a world class leader" - Jeffrey Hayzlett, Chairman, C-Suite Network "Linda’s keynote set the perfect opening for our Franchise Convention." - Liliana Esposito, CCO, Wendy’s "Linda gave a stellar keynote that made the day!" - Andy Sernovitz, CEO, SocialMedia.org “Linda simply blew away our Marketing Department. Her incredible insight into how to foster creativity and sell ideas was top rate and her delivery was incredibly engaging. She spoke for 50 minutes but the audience wanted her to stay for another hour. The audience was beyond pleased, thank you so much Linda!” - Dan Kleinman, Senior Vice President Marketing, Deutsch Family Wine & Spirits “Linda has an amazing ability to captivate an audience from start to finish. Her stories inspire and leave a lasting impression.” - Diane Petras, CTIE, President, The Travel Institute
Linda Kaplan Thaler
ADVERTISING HALL OF FAMER
Linda Kaplan Thaler is one of the most decorated figures in modern advertising and she’s out with her first solo book, My Life in 30 Seconds, her first in over a decade.
The creative force behind the Aflac duck, Clairol’s “Yes, Yes, Yes,” and the jingle for “I Don’t Wanna Grow Up, I’m a Toys ‘R’ Us Kid,” Linda distills a lifetime in advertising into bite-sized, unforgettable lessons. Her book is built on one disarming idea: you don’t need a lifetime to change your life; Sometimes you just need thirty seconds.
What They Say About Linda
Creative Highlights
Media Reel
Check out my sizzle reel of what I've done and where I’ve been over the last several years. I hope you all enjoy!
ADL
This viral film for the Anti-Defamation League was a joy to work on. Garnering over a million views within the first week, even the White House hosted a special viewing with President Obama.
Nice ‘n Easy “Bus” with Julia Louis-Dreyfus
For the first time ever, we introduced humor into the somber genre of women’s haircare advertising. And working with Julia was so incredible!
Aflac
The Kaplan Thaler Group created that feisty little duck. Here's one of my classic faves with the incredible Yogi Berra.
Roc
My husband, award-winning composer, Fred Thaler, and I, as lyricist, wrote the theme song for the hilarious Fox sitcom, “Roc,” starring the incredibly talented Charles Dutton.
Hillary Clinton
I was thrilled to be on the 2008 advertising team for Hillary Clinton while writing this Mother’s Day video, narrated by, of course, Chelsea Clinton.
Herbal Essence’s Shower
One of the most well-known campaigns in the country, the Herbal Essence’s “YES, YES, YES!” shower edition.
Toys ‘R Us
“I Don’t Wanna Grow Up, I’m a Toys ‘R Us Kid” was the very first jingle I composed, and I’m thrilled so many folks still sing it today. This spot featured adults who never wanted to grow up either!
Dear Old Dad
I composed, created, and performed this Kodak commercial in honor of my dad’s 65th birthday. And yes, my dad was very moved when he saw it on tv!
Girl Scouts | Blue Sky
Working on this Girl Scouts campaign was a labor of love for us at Kaplan Thaler, helping to promote the importance of keeping teen girls interested in math and science pursuits.
Trojan Pig
Men just don’t remember the really important stuff sometimes. Come on guys- time to evolve. This music video created by Whitney Pillsbury and Jason Graff at the Kaplan Thaler Group
Preorder Linda’s Latest Book
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Go behind the scenes, into the most dazzling discoveries of legendary advertising campaigns from the past 50 years. Get on an exclusive list for early access to order her latest book.
More Best Selling Books
